ColorMark Temporary Liquid Hair Color ColorMark actually bonds to the hair, blending seamlessly with permanent hair color for a totally natural look. (Unlike hair mascaras, crayons, gels and powders, which dull the hair and flake off.) ColorMark's patented formula uses uses certified hair colors, but without harsh chemicals ? no ammonia or peroxide ? so, it's gentle on your hair. Instant Touch-Up? Easy To Apply ColorMark's soft-tip applicator makes it easy to apply. Dries in a minute. Won't flake or rub off ? even after brushing.