Helps prevent arch aches and pains. Fits comfortably in all women's shoes. With our softest gel ever. Stays firmly in place. A little support goes a long way. Superior support that helps prevent arch aches and pains. Comfortably supports your arch. Cushioning designed to fit in all women's shoes. Discreet - won't show; won't crowd foot in shoe. Can be removed without damage to the shoe.