Gentle cleansing formula effective for scalp and body contains no artificial color or fragrance paraben-free. Laboratory tested non-GMO vegetarian friendly no animal testing for the relief of itching redness irritation and scaling associated with psoriasis dandruff and seborrheic dermatitis. Years of research have gone into creating truly effective personal care products based on traditional natural ingredients. You can rely on Home Health™ to deliver the natural health products your family deserves.