New. Evidence-based eye care. From the makers of the no.1 doctor prescribed Eyelid Care Brand in Europe. Sensitive eyelid cleansing. Micellar formula gently breaks up and lifts oils and make-up. BAK-free. No rinsing. A next generation daily cleanser for sensitive eyelid hygiene without irritation. From the makers of the no. 1 doctor prescribed eyelid care brand in Europe. Micellar formula gently breaks up and lifts oils and make-up. BAK-free, no rinsing.